World Savings Day

For already the fourth year in succession, ProCredit Bank celebrated World Savings Day in Ukraine.

This year the bank held the "Everyone can save" campaign, welcoming participants of any age and income level. The campaign was aimed at raising awareness of banks and fostering a savings culture. All the bank branches held a children’s contest entitled “Save for your dream”, for which the children made piggy banks and brought them to the branch. The piggy banks were exhibited in the bank afterwards.

For four weeks in a row it was possible to take part in a quiz dedicated to the importance of saving. Correct answers were rewarded with “Understanding banking services” brochures. On 31 October 2008, all ProCredit Bank branches held family parties with savings-related contests and games, and also held the “best piggy bank” award ceremony.